Daniel Levy to seal ‘massive new Tottenham deal’ as payout finally emerges
Daniel Levy has faced ongoing protests this season, with Tottenham fans finally having seen enough.
Spurs suffered their 15th defeat of the Premier League season with a 2-0 loss at Fulham on Sunday, courtesy of goals from Rodrigo Muniz and former Tottenham man Ryan Sessegnon.
The North London side also faced an early FA Cup exit, while they were hammered 4-0 by Liverpool in their League Cup semi-final second leg.
Ange Postecoglou has been under plenty of pressure this term, but his position in the Spurs dugout has been protected by the fact that his side have progressed to the Europa League quarter-finals.
Ineos agreement emerges at Tottenham
Despite all of this, Levy still appears to favour the business side of the club, rather than any success on the pitch, made even harder with Newcastle lifting the Carabao Cup on Sunday.
The Daily Mail has now reported in its print edition [pg 59, 17 March], that Manchester United co-owners INEOS have agreed a pay-off with Tottenham to prematurely end their five-year sponsorship deal which was signed in 2022.
| Opponent | Result |
| AZ Alkmaar (A) | 1-0 L |
| Bournemouth (H) | 2-2 D |
| AZ Alkmaar (H) | 3-1 W |
| Fulham (A) | 2-0 L |
Jim Ratcliffe’s company were Tottenham’s official 4×4 partner via their Grenadier vehicle.
It’s reported that the deal was thought to have been worth millions a season, while the pay-off was not an insignificant sum.
Following the end of their agreement with Ineos, Levy and Spurs could now seek a replacement sponsorship deal which is more lucrative.
Levy can now seal a more lucrative deal for Tottenham
Ineos’ payout agreement with Spurs means that Levy is now free to seek an even more lucrative sponsorship deal, which will have the Tottenham owner rubbing his hands with glee.
The North London club finished fifth in the Premier League just last season, but even a top-half finish seems beyond their capabilities this term.
Spurs supporters will be anxious to see more investment in their squad over the summer, not least due to the several injury setbacks encountered by Tottenham players this season, such as the long-term absences of defensive duo Micky van de Ven and Cristian Romero.
But if Levy can strike a better financial deal than that of Ineos, in the wake of the payout agreement issued by Ratcliffe, Tottenham could be in for a more enjoyable Premier League campaign next season.
For now, Postecoglou’s attention will be firmly placed on this term’s Europa League campaign, but a healthier future could well be in store for Spurs.
Levy needs to use the incoming cash injection in the right areas though, with Spurs set up off-the-pitch, it’s time to prioritise success on it.