How much money Tottenham may generate from record-breaking NFL Sunday

There was a football game taking place at Tottenham Hotspur Stadium over the weekend.

Indeed, it wasn't the sort of football Tottenham fans are accustomed to watching in the Premier League.

Saturday saw Roberto De Zerbi take his Spurs side to Old Trafford for a clash with Manchester United.

Dominic Solanke's added time equaliser earned a valuable point for the Lilywhites, giving them something to build on ahead of Coventry.

Sunday saw an American takeover of N17, however, as the National Football League (NFL) came to town once again.

The Jacksonville Jaguars and the Philadelphia Eagles faced off at Tottenham's home, and it was a special occasion.

How many fans watched Jaguars vs Eagles at Tottenham Hotspur Stadium?

American Football is one of the fastest growing sports in the world, and by proxy, the NFL has never been more popular worldwide than it is today.

'America's Game' has been played in London since October 2007, when the New York Giants and Miami Dolphins kick-started the international series.

Spurs helped unveil their new Tottenham Hotspur Stadium in October 2019 with the first ever NFL game held in N17.

The Oakland Raiders and Chicago Bears faced off in the inaugural game at Spurs' stadium, with 60,463 fans in attendance.

Fast-forward to 11 October 2026, and the international series is going stronger than ever, particularly at Tottenham.

As confirmed via NFL UK on X, a record-setting crowd of 61,322 fans watched the Jaguars beat the Eagles 19-17 at Tottenham's stadium.

This is the strongest piece of evidence yet that Spurs' decision to welcome the NFL to their home was an incredibly wise move.

So, how much revenue do Tottenham typically generate per NFL game held in N17?

Why NFL games are ingenious money-maker for Tottenham

Whether you're an NFL fan or not, one thing everyone knows is that the Americans sure know how to put on a show when it comes to their sport.

Tottenham have full embraced that too, and are now reaping the financial rewards for doing so.

As detailed via football reporter Gary Ward on X, Tottenham Hotspur Stadium generates £6million per NFL game from rental fees, merch, catering etc.

However, as football.london report, it's claimed that Tottenham's revenue from these games has increased between five and 10 per cent over the last few years.

With a record-breaking crowd in attendance on Sunday, the likelihood is Spurs will have banked more than the £6m they typically bring in.

What makes the NFL games such a money-making machine for Tottenham, however, is the food and drink policy.

Unlike in the Premier League, NFL fans are allowed to consume alcohol from their seats, whilst also being able to fill their boots with food too.

American Football can be very stop-start and breaks in play happen almost every drive, offering fans plenty of opportunities to stock up on food and drink.

With the average NFL game being just over three hours long too, well, you can start to see why so much revenue is generated via this stream.